With hits under their belt like “Don’t Delete the Kisses” and “Bros,” rave reviews from publications like NME, plus a Mercury Prize for their 2017 sophomore album, Visions Of A Life, Wolf Alice is one of the most celebrated rock bands of the past ten years. So when the band and their label, Dirty Hit, …
Last fall, Spotify introduced Music + Talk, a new show format that lets artists express themselves and engage their fans in an exciting new way. Powered by Anchor, Music + Talk allows creators to bring spoken-word talk segments together with full tracks from Spotify’s catalog of more than 70 million licensed songs for a listening …
On this episode of the Co.Lab Sessions podcast, singer-songwriter Tori Kelly gets candid while sharing her experiences connecting with fans on social media. Tori is no stranger to authentically sharing herself with fans online. The Grammy-award winner originally got her start covering pop classics on YouTube when she was just a teenager and recently brought …
On this episode of the Co.Lab Sessions podcast, Justin Duran discusses how data can give artists the insights they need to find and engage with new fans. Justin is a Sr. Director of Marketing at Def Jam, where he’s worked with Logic, Alessia Cara, and even on Justin Bieber‘s album Justice. Here, Justin shares an …
On this episode of the Co.Lab Sessions podcast, Kirsten Stubbs shares explains how new artists can take advantage of emerging social platforms to share their content and expand their fanbase. Kirsten is a Senior Director of Digital Marketing at Interscope Records, where she’s worked on digital strategy for artists like Selena Gomez, Lana Del Rey, …
How does an independent artist go from a viral sensation to a household name with a long-lasting career and engaged fanbase? There are myriad factors that play a role in this kind of success story, but a few things are for sure: It takes good music, a savvy artist team, and, of course, great marketing. …
How bbno$ Doubled Active Streams Ahead of His New Album – Spotify for Artists Read More »
On this episode of the Co.Lab Sessions podcast, Amber Horsburgh digs into fan development and why it’s crucial for artists to create their own channels for connecting directly with their audience. Amber is the founder of Deep Cuts, a music marketing newsletter where she shares resources and industry insights with independent artists plus, she’s designed …
Dropping new music is all about making the right listeners aware of your latest release at the right time. Artists and their teams use everything from billboards and digital banners to ads on social media in the hopes of turning the folks who see those ads into listeners and, ultimately, fans. But ad campaigns like …
Getting Started with Marquee – Spotify for Artists Read More »
Some artists want a big platform. Some want expert marketing. Some want a producer who can help lead a coherent vision for their albums. It probably won’t shock you that plenty of them want the same thing the record label signing them often wants: a hit single. But some acts, like the Lumineers, for example, …
