Vinyl geeks used to making the annual Record Store Day pilgrimage each April had to go with the flow this year, as the COVID-19 pandemic sent organizers into plan B mode. At first, the global event with a local focus was rescheduled for June 20. But ultimately, they settled on Saturday, August 29. It’s the …
Here’s Your Guide to 2020 Record Store Day in Metro Phoenix Read More »
Record Store Day 2020 kicks off tomorrow and will be packed with activity across the metro Phoenix area. A total of 10 local stores will participate in the event on Saturday, August 29, which will be the first of three RSD “drops” happening this year. That said, the festivities won’t be limited to just record …
Watch Mega Ran Perform Live From the Rebel Lounge on Saturday Read More »
Between the COVID-19 pandemic, a harrowing presidential election, and peak levels of social unrest, 2020 has been a year of strife and chaos. But we forget that amid all this negativity, local artists are still creating great work. Phoenix New Times touched base with musicians from across the musical spectrum to gauge how they’re faring …
Music in the Time of COVID: Ryan Alfred Steps Out on His Own Read More »
The leading force in Quebec hip-hop is now reaching international audiences. In the nearly 50 years since hip-hop’s beginnings, artists far from the Bronx have combined beats and rhymes in ways no originator could have ever predicted, with new permutations in every corner of the globe. Yet even the most avid scholars of the form …
[Editor’s Note: This article was written by Rich Nardo.] Over the past few years, influencer marketing has become an integral part of reaching fans directly. If you are going to incorporate influencers into your marketing plan, it’s important to recognize that the best practices have changed as the category has come to maturity. Traditionally, a …
You want an affordable way to promote your band, but you don’t have it in the budget to pay for the standard marketing strategies. Fortunately for you, expanding your fan base is easier than you think. It’s less expensive as well. With a little help from social media, your local community and even other bands, …
5 low-cost, grassroots strategies to effectively promote your band Read More »
Between the COVID-19 pandemic, a harrowing presidential election, and peak levels of social unrest, 2020 has been a year of strife and chaos. But we forget that amid all this negativity, local artists are still creating great works. Phoenix New Times touched base with musicians from across the musical spectrum to gauge how they’re faring …
Music in the Time of COVID: Bryan ‘Dadadoh’ Preston Wants to Build Bridges Read More »
The young rapper explains his well-planned approach to finding worldwide success through social media and streaming. 24kGoldn’s career is only just beginning, but he’s already accomplishing milestones most musicians would envy. At just 19 years old, the San Francisco native has successfully leveraged internet virality into nearly 12 million monthly Spotify listeners and a Platinum-certified …
[Editor’s Note: This article was written by Angela Mastrogiacomo.] Think about the last thing you bought. Now tell me—why did you buy it? Whatever your answer, I’m willing to bet that there was a story behind it. A story you told yourself about how that thing was going to improve your life. For instance, I …
Why Storytelling Is Such a Powerful Part of Your Marketing Read More »
